What we do

Understanding new technology and customer expectations to help create better designs.

 

Autonomous Vehicles

We think that autonomous vehicles will change the world, but that it’s important to build trust and understand the best way to get there. We’ve worked on both the research and strategy sides of the autonomous equation and think that there are still many opportunities to explore.

HMI

Infotainment and in-car HMI (human-machine interaction) have become a prime differentiator in the automotive marketplace, even outside the premium segment. We can help sync your brand, user demands, and technological requirements for maximum impact and user satisfaction.

Brand Experience

New usership and ownership models are expanding the potential reach of traditional automotive brands far beyond the car. We help research and design end-to-end service offerings that can elevate a brand and solidify their role in the new sharing environment.

Electric Vehicles

Electric vehicles bring new typological and experiential opportunities that we can help companies better understand and explore. We have years of experience working with product-planning and design teams to capitalise on the rapidly changing market segments and consumer expectations.