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The human side of car design

  • PERSPECTIVES
  • MBUX REIMAGINED

Category: EV

A concept car isn’t enough anymore, brands need to start showing their work
Posted on March 20, 2018November 3, 2020

A concept car isn’t enough anymore, brands need to start showing their work

The new generation of concept cars is based on more than just a product, but automakers need to do more to show that on their show stand.

Continue reading A concept car isn’t enough anymore, brands need to start showing their work

Are we ready for an AV Dakar?
Posted on January 5, 2018November 3, 2020

Are we ready for an AV Dakar?

The 2018 Dakar starts tomorrow, but could GM’s SURUS AV truck platform be the perfect beginning for a new AV race across Africa?

Continue reading Are we ready for an AV Dakar?

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  • PERSPECTIVES
  • MBUX REIMAGINED

Recent Posts

  • How slowing down a whole country could accelerate AV development
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  • How a curious substitution in Mercedes’ MBUX has made the whole system better
  • A concept car isn’t enough anymore, brands need to start showing their work
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